Author Archives: Sue

WordPress and Websites!

Just a few years ago it was a challenging task to set up your own website if you had little or no technical knowledge.

Now There Is WordPress…

WordPress is used worldwide by 74 million websites publishing new posts and articles every second. Watch and laptop

This is a seriously powerful content management system (CMS) tool.

Justifiably, well known for it’s famous “5-minute install!”

When you are developing your own website deciding how it will be used is a key factor.

A few of the numerous ways people use websites for their businesses are …

  • Use it for imparting information as a blog
  • Making money by selling their own products
  • As an affiliate for other people’s products.

Here are 7 impressive reasons why you should use WordPress for your business…

1.Powerful, straight from the box!

WordPress is ready to use immediately after you have installed it, no searching and paying for extra add-ons and random plug-ins for RSS feeds or Comments. These are core features with WordPress.

This platform is intuitive, user friendly and extremely easy to use. Continue reading →

Plant An Acorn, Grow A Legacy!

Obstacles Zig Ziglar

Most of us have decided to start working for ourselves with a determination to change our lifestyle and take responsibility for our own financial future.

Many of us have an interest or passion which we are keen to turn into a successful business. Enthusiasm is high initially and then… the obstacles start piling up!

 

Necessary tasks start to become confusing and every time something doesn’t fit or won’t work, another ounce of self-confidence gets chipped away.Morning Despair Girl

Is this just a fork in the road!

Analysis by paralysis?

OR… When the going gets tough, the tough get going?

 

Keep going! Build up your resilience every time…

YOU ARE WORTH IT! Continue reading →

What Is A Niche?

Lego PhotographerThe commonly recognised meaning of the word ‘niche’ in internet marketing refers to an area of particular interest or to a person’s ‘passion’. This could be a hobby or talent, but it will need to be a topic that grips your interest enough to enable you to inspire others to feel the same way!

The dictionary definition of a niche is…

Noun: A distinct segment of the market.

Adjective: Pertaining to or intended for a market niche; having specific appeal. (Dictionary.com)

 

What is my niche and why do I need one?

Bored woman imageI discovered the subject and reason for MY niche the really hard way!

When I was thinking about starting my own online business many friends helpfully suggested numerous niches in which I could apparently make ‘masses of money’.

So, I found myself dabbling in random topics like fishing flies and baking implements and increasingly losing the plot… having no particular interest in any of these topics.

It got harder and harder to summon up any enthusiasm to write with any kind of conviction about things which frankly, I really didn’t care about!

Just as I had decided to stop attempting to do this as a job, it wasn’t what I believed it was going to be, a thought emerged… Continue reading →

Best Hints For Affiliate Marketing

Choose a niche or topic which really interests you.

Christmas cookiesThis way you will have a good initial knowledge and understanding of people’s issues and needs about that subject.

Baking, football, music, golf, fishing, knitting or gaming are just a few.

There are hundreds of thousands of different topics that people are passionate about!

Therefore, there are hundreds of thousands of assorted products that could be affiliate marketed.

Much money to be made!

Get to know your audience.

Once you have decided which niche topic you prefer go and chat on forums, join groups dedicated to that subject. Find out what are the hot topics, where are people having issues about this subject?

This is the way that you will discover the wants and needs of your prospective customers. Offer advice, support or guidance when you can.

Be Honest.Happy trust

People will appreciate that you are honest about your affiliate links.

That way they buy through you because they choose to and they will feel good to be able to contribute towards your earnings.

There is nothing worse than feeling scammed into buying something by someone you feel has used you?

Care about your customers!

Build Trust.

Be reliable, offer genuine advice, let people see that you care and can be relied upon.

People are much more likely to use your advice when they trust you. This is a valid way to get and retain returning customers.

These are the people who appreciate you and will pass your name around their friends and family.

More prospective customers… word of mouth is a powerful marketing tool!

Be Patient and Stay Relevant!

Your affiliate revenue will grow and build with time. Some programs offer lifetime pay-outs, which means that you will continue to make money from that customer.

If you promote recurring billing / continuity type products then you can continually make commissions each month on the same products. So, this could constitute a regular income over time.Laptop research

Try to keep up to date with your knowledge and research in your niche.

Regularly check on the new and latest offerings of your affiliate programs.

New tools and adverts are constantly being adding in affiliate marketing and affiliate programs.

Slight changes can make a significant difference in motivating prospective customers.

Don’t be complacent about current trends and opportunities, be constantly on the lookout for new products in your niche and let your customers know how these could help them.

The more useful and relevant you are for your customers… the more money they will help you make!

AND REMEMBER…

Tthe most essential element of affiliate marketing to keep in mind, is to consistently deliver high quality content that your readers, listeners or viewers will find engaging.

This what attracts people to your products and will keep them regularly returning to discover what new delights you have in store for them!

Choose to do productive work that you enjoy and become an even more creative, determined and inspired person!

Discover your passion and enjoy the adventure…

Chalkboard lightbulb idea

DREAM, ASPIRE…  ACHIEVE!

If you need a hand or have any questions, feel free to leave them below and I will be more than happy to help you out…

What Is An Affiliate?

The commonly recognized meaning of ‘affiliate’ refers to a person who sells an item for another person or business and retains a percentage of the ‘sold for’ price of the item as a commission.Add to cart

The dictionary definition of an affiliate is…

Verb: “To officially attach or connect (a subsidiary group or person) to an organisation.”

Noun: “A person or organisation officially attached to a larger body.”

If you have an online business, blog or would like to raise extra income, it is beneficial to join the affiliate programs of companies selling products related to your hobby, interest or the business topic of your website.

 

What is Affiliate Marketing and how does it work?Laptop shopping

Basic affiliate marketing has been around for centuries in various forms of bartering.

In contemporary society, you will mostly find affiliate marketing in a streamlined business version online.

Many large companies have their own affiliate programs offering different percentages in commission.

Amazon is a good example, they offer different commission percentages for the diverse types of products that you sell from their online site.

When you sign up with a company as an affiliate to sell their products, you will be assigned a tracking URL.

This is your unique identity which allows the company to track the amount of online traffic you are pointing to their website and record all your sales.

Business steady incomeThis also allows them to accurately record and pay you the commission which you earn from the paying traffic you generated for their business.

When people look at making money online many seem to expect a type of magical ‘making money quickly and lots of it’ scenario!

Many people have fallen for the… ‘make masses of money by next month’ scams which abound on the internet.

But the reality is that if you want to make a solid recurring online income, you need to be producing a solid recurring level of quality online output!

The useful secret to any successful venture is to work smart, not hard. Which basically means to create ‘the most’ out of ‘the least’. Whether that means time, money or effort.

So, what happens if you have no time, money or idea of what to do…

  • You don’t have anything to sell?
  • You’re not an expert on any subject?
  • You don’t have any spare money?
  • You don’t want to create products, write eBooks or run courses?

 

How do I become an affiliate?

Becoming an affiliate is free, so you don’t need money upfront.

Mobile phone ideaA general knowledge of products is all you need.

You will be selling other people’s products.

You won’t need to deal with any physical items.

Have you have ever recommended an item to a friend… that new pair of shoes, which baby buggy works well or why that make of car is best?

That is simply half of the affiliate marketing procedure, the rest is collecting the money!

Affiliate marketing is pointing people towards products that YOU genuinely feel would help them with a problem they are having or are worth buying for a topic that they are interested in.

In three easy steps…

  • Write about a product or service.
  • Add a tracking link URL to your review.
  • When one of your readers clicks on the link and purchases the product, you will receive a commission for that sale.

This is also a business model that allows you to work wherever you can use your laptop, tablet or mobile phone!

 

Five Fun Facts About Internet Marketing…

  • The first email was sent by two computers right next to each other in 1971.
  • The first email sent with an “@” symbol was in 1971 by Ray Tomilinson. The use of this symbol meant that the message was sent to a person rather than a machine.
  • Ridley Scott directed the commercial ‘1984’ which launched the Apple Macintosh computer during the Super Bowl. This was a great example of early event marketing.
  • Google’s first tweet was sent in 2009. It was binary for “I’m feeling lucky”.
  • Lady Gaga, Justin Bieber and Katy Perry have more Twitter followers than the entire population of many countries, including Germany, Turkey, South Africa, Canada, Argentina and Egypt.  (source: market.com)

 

So, if you feel that you’d like to take back control of your lifestyle and work for yourself…

I strongly recommend you take a deep breath and join the FUN AND FREEDOM of BEING AN AFFILIATE…  and I’ll be happy to help you every step of the way!

Follow this link…

 

WA successful business

 

DREAM, ASPIRE…  ACHIEVE!

If you need a hand or have any questions, feel free to leave them below and I will be more than happy to help you out…

 

 

Why Work For Myself?

This is the place where I will put down all my musings and ponderings as I travel along the road towards online SUCCESS!

Road to successA word that means different things to different people, mostly determined by the position in life where you find yourself at the time?

I look forward to sharing my experiences with you and hope that we can motivate each other with support, advice and inspiration.

Please keep in touch and let me know how your journey is going and if I can help!

Right!

I have resolved to start my own business… that’s what I just decided, wasn’t it?

Ok, time to strap on my Wisdom Wings!

Why did I decide to start my own online business?

Flexibility – my original reason for working for myself was to be able to work from home to be around for my own children. Now they are older I love the idea of choosing my own location and time to work.

Working wherever and whenever it suits ME!

Enjoying workDoing Work That I Enjoy – Now I am working in an area that I have a passion for, I work much more effectively.

I work every day feeling motivated and inspired. I find myself more curious, imaginative, always eager to learn more and never bored.

Interested people are so much more interesting!

Being Creative – Working for myself allows me to create my own boundaries and exercise my own creativity.

I decide how I network, market and deal with clients. I do not have to conform to some else’s rules and regulations.

Not that other people’s ideas and stipulations are wrong…  they are just not a completely comfortable fit for me!

Becoming More Resilient – When I work for myself I can wake up whatever time I please,

Coffee breakI can work in my pyjamas and… I can choose NOT to work if I want. It may sound fun to work for yourself, but it can be stressful if you do not apply a robust level of self-discipline effectively.

You need to be determined and make sure you achieve those targets you have set yourself.

This is where I have developed a talent for ‘positive conditioning’ (bribery and corruption!)

If I finish that blog post I can have a coffee break… oh, and remember those cookies in the tin, maybe just one of those!

Being Able To Say ‘NO’ – This was a realisation that occurred to me quite a while after I started my offline business. When I first started there were much more urgent factors, like money, time and customer’s needs to deal with, without having to say ‘no’ to people!

But gradually, as all the component parts of my fledgling business began to drop into place and I felt more in control of the ‘monster’ I had created! I felt calmer and more in charge.

I began to understand that I was in control of this amazing business opportunity and the direction it went in was my decision.

When I noticed that the work I was doing was making a positive difference to other people’s lives, I found it became easier to make confident choices for an effective work – life balance.

I know that working for myself will enable me to live a meaningful life!

 

So, join me in working for yourself, choose to do productive work that you enjoy and become an even more creative, determined and inspired person.

Super person

But most of all discover your passion and enjoy the adventure!

DREAM, ASPIRE…  ACHIEVE!

Do you have any helpful hints or tips? I would love to hear them…

 

When Laziness Saves Time!

Sleeping KoalaI was so tired, but I knew that I had to sit down and write some content for my site…

The format would be the regular pattern that that I use for each different type of post, although obviously the content would be unique.

At that point, I was thanking my foresight to have set up a template to fill in for each paragraph… beginning, middle section and the end!

 

I have these types of templates for much of the ‘regular’ type of work that I do. I find that it keeps my thoughts on a topic moving forward.

 

Continue reading →

I Need A Plan!

Now, Where Is That List??

 

 

I know I wrote it all down…  I KNOW I wrote a list

.

If I wrote a list then I wouldn’t have to remember any of ‘it’?

 

Would I?

 

My list was chock full of full of…  Important Things To Do!

 

But what on earth were they? Can’t I remember, even one… just a little one? Continue reading →